The Postcode Lottery Green Challenge is the world's largest competition in the field of sustainable entrepreneurship. Green startups from all over the world can submit promising sustainable business plans from the 1st of March 2017 for the 11th edition. The winner will receive €500,000 to further develop their product or service, and to bring it to market. The runner-up will receive €200,000. The winner will chosen by an international jury.

The Dutch Postcode Lottery started the competition in 2007, after being inspired by president Clinton to look for those dedicated entrepreneurs with brilliant green business plans. Plans that are ready to speed up the transition towards a low carbon economy. The answers to the issues of our time are already in front of us. But it takes entrepreneurs like our former finalists to raise those answers and get them out into the world.

In December 7th 2006, President Clinton visited the Postcode Lottery World Meeting at the Royal Palace Soestdijk. This is where he spoke on climate change, and when the Postcode Lottery Green Challenge seed was planted in the heads of the people at the Dutch Postcode Lottery.

As President Clinton stated: "The fundamental problem is an entrepreneurial, disorganised, undercapitalised opportunity competing against a highly organised, overcapitalised, old-energy economy that still has many, many people in its grip."

That's when we decided it would be a good idea to organise an annual competition for people with CO2 reducing ideas that find it hard to find the means and trust to execute their idea. At the Postcode Lottery we aim for a fairer and greener world in all that we do. So you see that it made perfect sense for us to start this competition.


On 28 and 29 September 2007, the first ever Postcode Lottery Green Challenge was held.

Dutch Postcode Lottery

The Dutch Postcode Lottery was founded in 1989 to support charitable causes. Today, 2.7 million people in the Netherlands play every year, vying for hundreds of thousands of prizes each month. As they play, they’re supporting charitable causes: half the price of each ticket is distributed among 95 charitable organisations. Since the Postcode Lottery's founding, it has donated more than €4.7 billion to organisations working on behalf of humanity and the natural environment.

The numerous bodies receiving support annually include UNICEF, WWF, Amnesty International, Natuurmonumenten and Doctors Without Borders. Since 2005, the format of the Postcode Lottery has also been operating in the United Kingdom and Sweden, and since 2016 in Germany, where the People’s Postcode Lottery, Svenska PostkodLotteriet and the Deutsche Postcode Lotterie respectively raise funds for good causes. In the Netherlands, the Dutch Postcode Lottery works with the BankGiro Loterij and VriendenLoterij under the Goede Doelen Loterijen umbrella. Novamedia/Postcode Loterijen is the thirdlargest private charitable donor in the world.

www.postcodeloterij.nl