The registration period for the 11th edition of the Postcode Lottery Green Challenge is open from 1 March 2017 until the 1 June 2017. Innovative entrepreneurs from all over the world can submit their sustainable business plan. Submitting an entry is free of cost. We look forward to your entry!

  • should have the potential to reduce greenhouse-gas emissions by an amount you can roughly estimate
  • should be developed enough to execute
  • should be realisable as a usable product or service within the next two years
  • should preferably have integrated Cradle2Cradle principles in their designs

Besides these criteria, the jury will also look at factors as: communication potential, courageousness and creativity.

  • be willing to bring your idea to market yourself, and to commit to working with any organisation necessary for developing the product and/or implementing the service
  • be 18 years or older
  • agree with all our Terms & Conditions
  • carefully answer all the questions on the entry form in English
  • be willing to attend the Postcode Lottery Green Challenge in Amsterdam if you are selected as a finalist and present your idea to the jury (reasonable travel and lodging expenses incurred by one person per finalist will be reimbursed)


One of the questions we ask in the entry form is to create an elevator pitch. An elevator pitch is a short clip of your business pitch, recorded in the time it would take you to convince a possible investor of your business plan whilst you're both in the same elevator. If you are a driven social entrepreneur, your goal is to make your dream come true. To make that happen, you will need backup. Financial, but also creative and inspirational back-up. Whether you are entering the Postcode Lottery Green Challenge or not, you will have to pitch your business plan thousands of times if you are looking for investors. Here’s your chance to work on that pitch. Good luck!

More questions? Please have a look at our FAQ-section.

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